First Ad Released for Medical Marijuana Campaign in Florida
With just five weeks until the election the United for Care campaign has released their first TV ad in support of Medical Marijuana in Florida.
The ad titled “It Worked” has a simple message similar to what many other states have down for over a decade.
The fight over Amendment 2, Use of Marijuana for Certain Medical Conditions, has surprisingly become one of the most hotly contested marijuana related ballot initiatives, thanks is large part to conservative mega-donor Sheldon Adelson spending millions against it and the unusual rules governing Florida’s initiative process.
While it is clear the people in Florida want medical marijuana, by law an amendment on the ballot needs to get a super majority vote of 60 percent to be adopted. Polling indicates the well-financed opposition campaign just might be able to stop the amendment from clearing that significant hurdle.
Jon Walker is the author of After Legalization: Understanding the future of marijuana policy