DNC Pushes for American Jobs Act with Ad Campaign
The Democratic National Committee has set up a resource for the American Jobs Act, and has also released a TV ad to push for the jobs program announced by the President last week. This is part of the all-hands-on-deck approach for the plan, an attempt to move Republicans to act through outside pressure.
The American Jobs Act website features the President’s entire speech and a full readout of the plan, including the projected impact by state and among both gender and racial lines. It offers a petition page to support the American Jobs Act and ways to spread it around through social media. You can also call Congress from the site, or donate to help run the ads, presumably. [cont’d.]
The TV ads will be a “first round” according to the DNC, and the campaign will last several weeks. The ads are scheduled to run throughout the country in swing states, including the major metro areas of Colorado, Florida, Iowa, Nevada, New Hampshire, North Carolina, Ohio and Virginia. While the early states for the Republican primaries are well-represented, this does give an early indication, 14 months out, of where the DNC believes the Presidential election will be contested.
There’s an online campaign as well, which I’m sure you’ll see if you click around the Web, as it will appear on most major sites.
“The most important thing we can do right now is set aside politics and put creating jobs and putting more money in the pockets of middle class Americans and small business owners ahead of an election which is still 14 months away,” said DNC Communications Director Brad Woodhouse in a statement. “The President has a plan to create jobs and help middle class Americans get ahead and this effort is intended to communicate that plan to the American people and for Americans to communicate their support for his plan to their representatives in Washington. There is simply no time to waste.”
I don’t know if this is so much about actually passing the bill as it is running on it, and taking that message across the country, to show attention to the message of jobs. Meanwhile, they can take the steps without the need of Congressional sign-off to boost economic performance. But this message risks being completely undercut by a pivot back to the deficit that only makes people fear for their safety net.
Politically, this works as a play. But only if the deficit ghoul isn’t allowed back in the room.
UPDATE: And if we didn’t know this already, he’s the basic Republican response:
“Obama is on the ropes; why do we appear ready to hand him a win?” said one senior House Republican aide who requested anonymity to discuss the matter freely.
He needed anonymity to say that, because otherwise we’d just have no idea about the Republican strategy.
DNC Pushes for American Jobs Act with Ad Campaign
The Democratic National Committee has set up a resource for the American Jobs Act, and has also released a TV ad to push for the jobs program announced by the President last week. This is part of the all-hands-on-deck approach for the plan, an attempt to move Republicans to act through outside pressure.
The American Jobs Act website features the President’s entire speech and a full readout of the plan, including the projected impact by state and among both gender and racial lines. It offers a petition page to support the American Jobs Act and ways to spread it around through social media. You can also call Congress from the site, or donate to help run the ads, presumably.
The TV ads will be a “first round” according to the DNC, and the campaign will last several weeks. The ads are scheduled to run throughout the country in swing states, including the major metro areas of Colorado, Florida, Iowa, Nevada, New Hampshire, North Carolina, Ohio and Virginia. While the early states for the Republican primaries are well-represented, this does give an early indication, 14 months out, of where the DNC believes the Presidential election will be contested.
There’s an online campaign as well, which I’m sure you’ll see if you click around the Web, as it will appear on most major sites.
“The most important thing we can do right now is set aside politics and put creating jobs and putting more money in the pockets of middle class Americans and small business owners ahead of an election which is still 14 months away,” said DNC Communications Director Brad Woodhouse in a statement. “The President has a plan to create jobs and help middle class Americans get ahead and this effort is intended to communicate that plan to the American people and for Americans to communicate their support for his plan to their representatives in Washington. There is simply no time to waste.”
I don’t know if this is so much about actually passing the bill as it is running on it, and taking that message across the country, to show attention to the message of jobs. Meanwhile, they can take the steps without the need of Congressional sign-off to boost economic performance. But this message risks being completely undercut by a pivot back to the deficit that only makes people fear for their safety net.
Politically, this works as a play. But only if the deficit ghoul isn’t allowed back in the room.
UPDATE: And if we didn’t know this already, he’s the basic Republican response:
“Obama is on the ropes; why do we appear ready to hand him a win?” said one senior House Republican aide who requested anonymity to discuss the matter freely.
He needed anonymity to say that, because otherwise we’d just have no idea about the Republican strategy.
