It’s pretty clear that the “major bank” which Wikileaks has incriminating information on is Bank of America. Agence France Presse confirmed this last night, and said that the release would come early next year. Julian Assange will be interviewed on Dylan Ratigan’s show today at 4pm ET, and I’m sure this will come up.

Bank of America is apparently preparing for this eventuality by belatedly buying up domain names that reflect negatively on them.

In a defensive move, Bank of America now seems to be buying up domains for its senior executives and board members, including their names along with “sucks” or “blows.” Domain Name Wire reports hundred of domain name registrations on December 17 alone. For example, the company registered a number of domains for CEO Brian Moynihan: brianmoynihanblows.com, brianmoynifansucks.com and so on. It also nabbed the .net and .org versions of several of these names as well […]

Of course, it seems unlikely that this strategy will be terribly effective in shutting down online critiques about Bank of America. There are still a variety of slurs and top-level domains to go, and as BoingBoing quips, grabbing them all would exceed the bank’s capital reserves. (There’s a government bailout joke to make here, but I will refrain).

Surely the lack of a “brianmoynihanblows.net” will end all criticism of Bank of America online. Welcome to 1998 levels of PR brand protection, BofA!

They’re also a little late on this: BankofAmericasucks.com already exists. It’s a message board for consumer complaints.

David Dayen

David Dayen

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