- A certain electronics retailer decided to send a cease and desist letter to an improvisational theatre group who was selling a shirt carrying a parody of the retailer's logo.
- The same electronics retailer decided to send a cease and desist letter to a blogger who reported on the shirts.
They're now “tagged” for alienating both the performing arts community and the online community during the holiday shopping season – bold move. I think I'd “best buy” my gifts elsewhere.
Yep, after “Improv Everywhere”did a performance at a Best Buy, they decided to sell shirts that looked like Best Buy shirts but had Improv Everywhere on the logo. While that move could be a bit questionable, merely posting an entry on a blog should not result in legal action.
I think this may be the wrong time of year for an electronics retailer to alienate people who use computers.