Victory is just a new slogan away
What this war needs is a good re-branding:
Stay the course–finally, dead and buried [Rich Lowry]
Per Ken Mehlman on “Meet the Press,” the new GOP catchphrase on Iraq is “adapting to win,” rather than “stay the course.” This is a huge improvement. The last thing you want to say about a war that’s not going very well is that you are going to keep doing what you’re already doingâ€”so “adapting” is much better than “staying.” Also, it’s important to get the word “win” in there. This is nice word-smithing, but it’s conditions on the ground that really count.
Although, you have to admit, “We’re Adapting” or “We’re Adapting To Win” or “Give Us A Minute. We’re Thinking” all lack a certain nipple-hardening triumphalism.