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Gay rights orgs unite to run $250K marriage equality ad campaign

“Many of us remember a time when the marriages of interracial couples were not recognized in many states. Fortunately, that has changed. Now it is time that gay and lesbian couples have the same rights as all married couples; things such as refinancing a house or visiting a family member in the hospital. The right of gay and lesbian people to marry is fundamental to our equality and humanity.”
— Seattle Mayor Greg Nickels, who, along with eight other mayors, signed on to the ad

Full-page advertisements in support of marriage equality will run today in 50 newspapers around the country — a result of work by Freedom to Marry, the National Gay & Lesbian Task Force and Gay & Lesbian Alliance Against Defamation (GLAAD). It is the largest buy of print ad space by supporters of gay civil rights.


A portion of the full-page ad. The whole ad is here.

A significant note about this effort is that two-thirds of the signatories are non-gay allies — community, civil rights, labor, and religious leaders as well as mayors of cities — all endorsing civil equality. Some of the 50 papers slated to run the ad include the Raleigh News and Observer, Fresno (CA) Bee and the Olympian in Washington state. (WashBlade):

The ads feature photographs of five same-sex couples who have been together as long as 53 years and are endorsed by an array of organizations and individuals, including 11 religious leaders and nine mayors.

“From coast to coast, millions of people and hundreds of organizations are working to protect gay and lesbian families by ending their exclusion from marriage,” the ads say. “Along the way, there will be advances and setbacks, but we will not stop until every American family is treated fairly, with dignity and equality under the law.”

…”There’s no question the landscape is mixed,” said Evan Wolfson of Freedom to Marry, one of the three organizers of the ad campaign along with the task force and the Gay & Lesbian Alliance Against Defamation (GLAAD).

“This is a long-term conversation,” Wolfson said. “Our job is to make sure people hear about gay families and why marriage matters, and not be drowned out by the horse race of the moment.”

Signatories of the ads included the mayors of Boston, Los Angeles, San Francisco, Seattle, Salt Lake City, Providence, R.I., Portland, Ore., West Sacramento, Calif., and Palm Springs, Calif.

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Pam Spaulding

Pam Spaulding