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AFA now targeting 'Desperate Housewives'

This is so tiring — what do they want on the air — 24/7 of 700 Club? One of the many tentacles of the Wildmon’s American Family Association, OneMillionMoms.com, is calling Desperate Housewives “one of the most vulgar and tasteless programs on television.” And with that, OMM plans a one-year boycott of advertisers.


“We want to identify companies that sponsor ‘Desperate Housewives’ and ask moms not to buy their products for a period of one year,” said Donald E. Wildmon, chairman of OneMillionMoms.com, in a statement. “So instead of boosting sales because of their sponsorship of the program, the company or companies selected will lose sales.

“ABC says the show is watched by 15 million people each week. That means that 265 million don’t watch the show but still end up paying for it by the products they buy,” he said.

Wildmon says he doesn’t buy the argument that people who don’t like a particular show should simply turn off their TV. “Will they also tell us that if we don’t like drunk drivers on the highway to stay off the highway? Sure we can turn the TV off. But why should we have to do that? Why do our children need to be exposed to such trash? Why do the networks keep putting out trash and more trash?”

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Pam Spaulding

Pam Spaulding