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Texas gays denounce marriage amendment with ad

Wow. The ads not only bash the amendment, they actually feature gay couples talking about their lives in the spot, not just presenting an intellectual argument why banning same-sex marriage is wrong.

Dave Fleischer of the National Gay and Lesbian Task Force said the ads were unusual in featuring gay couples. Ads in other states with similar campaigns avoided direct use of the words “gay” or “marriage.”

“We’re going in a different direction here,” Fleischer said. “If we’re honest with voters, that’s how we’ll earn their votes.”

Kelly Shackelford, chief counsel for the Liberty Legal Institute, which supports the ban, said he thinks the ads will bring much needed attention to next month’s election. He believes if there is a large voter turnout, the proposition will be approved.

“We disagree with the ads. We think that marriage is very clearly between a man and a woman,” he said. “But we think most Texans know what’s true and an ad will not dislodge their understanding about what marriage is.”

Fleischer said the ad campaign, which cost about $200,000, would run in Houston this week. There were no immediate plans to run the ads in other Texas cities.

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Pam Spaulding

Pam Spaulding