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Newsweek: Blogging Beyond the Men's Club

Looks like Newsweek’s technology writer Steven Levy might have come across Shakespeare’s Sister‘s responses (here and here) to Kevin Drum’s incredibly arrogant and lame post that there is a lack of good female political blogging out there.

A reminder — Drum’s “investigative work” to find some estrogen consisted of: 1) looking for female bloggers on the TTLB Ecosystem, and 2) looking at his male peers’ blogrolls. That’s going to be real effective at finding the new blood out there. His most ridiculous and dismissive assertion was that men are “more comfortable with the food fight nature of opinion writing.” Oh, it’s getting me angry all over again…

As the BlogAds survey illuminated, the Technorati testosteroni currently rule the roost — 75% are men. Those numbers aren’t scientific or comprehensive, but based on the local BloggerCon I attended, that seems about right, but I have no problems bumping into political gals in the blogosphere.

I’ll have more to say about this topic later when I have some time (damnation – I have to work!), but I thought I’d point you to the column, so Blenders could share their thoughts. A snippet:

Does the blogosphere have a diversity problem?

Viewed one way, the issue seems a bit absurd. These self-generated personal Web sites are supposed to be the ultimate grass-roots phenomenon. The perks of alpha bloggers—voluminous traffic, links from other bigfeet, conference invitations, White House press passes—are, in theory, bequeathed by a market-driven merit system. The idea is that the smartest, the wittiest and the most industrious in finding good stuff will simply rise to the top, by virtue of a self-organizing selection process.

So why, when millions of blogs are written by all sorts of people, does the top rung look so homogeneous? It appears that some clubbiness is involved. [Female blogger Halley] Suitt puts it more bluntly: “It’s white people linking to other white people!” (A link from a popular blog is this medium’s equivalent to a Super Bowl ad.) Suitt attributes her own high status in the blogging world to her conscious decision to “promote myself among those on the A list.”

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Pam Spaulding

Pam Spaulding